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The bane of the business intelligence industry is low usage. After the first few weeks of excitement fade it's quite common for companies to see usage fall to as low as 20% and even 10% of named users. With Context! your investment will retain its value over time through features that make the platform intuitive, easy to use, and most importantly, useful, making it easy for your users to come back over and over again.
It all begins with a consistent and intuitive browser-based user interface that looks the same - regardless of role or capabilities - giving your users a common and familiar interface that they will be able to grow with as their needs grow.
Context! provides intuitive controls and intelligence that makes it easy for users to interact with the system. Time-series sliders let them focus in on particular data sets at a single click while drill-down and relational-drilling features give users the ability to explore information at any level of depth needed.
Built-in intelligence also makes it easier for users to build interactive reports by eliminating features and functions that are not available for a given data set or report type, making it easier for users to learn the system and making mistakes a rarity rather than the norm.
Intuitive features and feedback mechanisms are augmented by easy to use advanced features that allow report writers and users to explore data at any depth necessary - without involving IT or specialized (and costly) personnel. Whether it's drilling down to additional detail on a single chart - a feature enabled through a single check-box - or creating sophisticated and intuitive contextual highlights in seconds without a single code of script or calculated field, Context! puts power and sophistication in every user's hands.
In order for a BI platform to be valuable to an employee it has to be personal. That's why with Context! you can enable spreadsheets as a data source for your users, giving them the power to report on data that matters to them. Expand that value with the ability for users to leverage already developed reports as a 'starting point' and you have a system that fosters creativity and discovery, the secret of high usage.
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